Avoid This Mistake In Your Content Marketing Strategy

Posted on Posted in Authorship, content marketing, email marketing, Houston social media expert, reputation marketing

Content Marketing Strategy As an entrepreneur in 2017, you have a huge advantage in marketing. You don’t need to pay thousands of dollars for print media like newspaper and magazines ads.  They take weeks and sometimes months to prepare. Today, you can instantly get your message out to prospective customers with just a couple of minutes a day. Content marketing […]

You can write a book

Posted on Posted in Authorship, blog, reputation marketing

You can write a book! Many professionals already understand the value of writing a book. You become more esteemed, are invited to more speaking events, and eventually make more money but you might be asking “What type of book can I write?”   There are many kinds of books and you might be suprised to know they are not that […]

Marketing To The Masses

Posted on 1 CommentPosted in reputation marketing

So how do you market to the masses? Short answer: you don’t.  Not if you are smart anyway.  Your efforts will be a lot clearer and you attract the client or customer that you are looking for only if you are speaking directly to THEM.  Have you ever noticed that when you’ve watched a great speaker on stage, it always […]